Peninsula Hot Springs
DESIGN DIRECTION FOR VICTORIA'S FIRST GEOTHERMAL HOT SPRINGS WELLNESS DESTINATION
Spa Dreaming Centre
First opened in 2005, this was the original bathing facility at Peninsula Hot Springs.
Amphitheatre Changerooms
Rammed earth pavilions creating a new benchmark in public amenity design
Bathing Experiences
A meandering journey of communal bathing and relaxation experiences drawing inspiration from global bathing culture.
Pop Up Retail Store
Transformation of an old music venue into a regional wellness and activity hub - a staged delivery beginning with this pop-up retail shop.
Coffee Hut
An arrival courtyard and coffee hut designed to integrate with the surrounding architecture, offering rest and refreshment to those transitioning on their journey.
Treatment Rooms
Moroccan and Arabian themed relaxation and treatment rooms. A complete interior update to one of the earliest treatment facilities on the property, adding layers, textures and all important acoustic separation between each treatment room.
From 2013 to 2021 Kim was the Design Director for the multi-award-winning Peninsula Hot Springs.
A well-designed uniform that aligns with your brand story can unite your team and fulfil the inherent human need to belong.
Marie Stopes Australia
ECO RETREAT
Originally a homestead and stables, the buildings at Hummingbird Eco had solid structures - timber rafters, angled ceilings and Colonial casement windows.

Peninsula Hot Springs

elements
Wood/ Leather
colour
brown/ white/ blue
type
strategy

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over a period of almost nine years, we evolved and defined the company’s design direction.

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pop up retail store_steel brochure holders

A COMPANY OF APPROXIMATELY 300 STAFF, WITH THREE FOUNDING DIRECTORS, A BOARD, A GENERAL MANAGER, A SENIOR MANAGEMENT TEAM, DEPARTMENT LEADERS AND MANY COMMITTED PATH TO SUCCESSFULLY CREATE A UNITED AESTHETIC AND CULTURAL LANGUAGE.

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we continued to define this path while the company underwent a change of ownership, two changes of leadership and multiple changes to senior management and department leaders.

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THE SCOPE OF OUR DIRECTION INCLUDED: EVOLUTION OF LOGO AND BRAND GUIDELINES, CREATION OF NEW CORPORATE COLOUR PALETTE, DEVELOPMENT OF WELLNESS PILLARS & GUIDELINES, CREATION OF RETAIL STRATEGY AND PRODUCT GUIDELINES, FRAMING OF FOOD & BEVERAGE PHILOSOPHY COLLABORATIONS, INTERIOR STYLE GUIDE, NEW SIGNANE AND MARKETING COLLATERAL, UNIFORM DESIGN & PRODUCTION

peninsula hot springs_colour palette_project planning
pop up retail store_timber joinery_drawer organisation
Peninsula Hot Springs_bath house_outdoor sign
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Peninsula Hot Springs_bath house_wayfinding
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peninsula hot springs_edith rewa_botanical illustration
Amphitheatre Changerooms_wayfinding_female shower sign
pop up retail store_drawer organisation
deconstruction workshop_clothing refashioning exhibition

mental health workshops

We believe the key ingredients required to achieve transformation are already present within an organisation or a space, but may need to be re-seen.